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Peep Show: Behind the Scenes Gossip: NSA Sweets & Snacks Expo 2014
Posted by nancy on May 22nd, 2014 at 9:02 pm
Well, it's really not gossip. But it's behind the scenes. Most trade show visitors don't get to go into the press room. But now that I write this blog, I have media cred and am allowed "behind the curtain." (I used to work in the trade show industry, so I've been in many a press room -- but as an organizer or exhibitor, not as an actual press person.) One word -- WOW! Actually two words -- WOW and YUM! The National Confectioners Association made life super-easy for anyone writing about ...

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Freak Show: Gaffes and Snoozes: NCA Sweets & Snacks Expo
Posted by nancy on May 22nd, 2014 at 8:56 pm
We never like to trash anyone at a show People work hard and they do their best. But here are some of our peeves. We won't name names. But if you're reading this and you think we may be writing about you, re-consider your booth training! PLEASE do not eat your lunch in the booth. Customers and press don't want to talk to people with their mouths full. And if you have booth breath, sneak a piece of gum, but spit it out before you give an interview. DON'T speak ill of your management or l...

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National Confectioners Association Sweets & Snacks Expo 2014
Posted by nancy on May 20th, 2014 at 11:58 pm
How sweet (and salty) it is! Jerky, pop, and gluten-free are the magic words this year! And, of course, candy never goes out of style -- especially chocolate. Did you know that 86% of all adults eat snacks? That's probably more than brush their teeth or have sex! According to industry experts, the sweets and snacks business is a $42 billion industry (and growing). The average American spends $106 a year on snacks. Crackers, nuts, seeds, and savory snacks are on the rise, as are yogur...

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ACA Tri-State Camp Conference 2014: Freak Show
Posted by nancy on March 21st, 2014 at 5:55 pm
Shooting Blanks At trade shows like ACA Tri-State you will meet countless people: potential business contacts, friends, some of the best people (and some not so fabulous). To stay in contact business cards are doled out like crazy...you will need to bring an extra suitcase with you just to take them home with you! After meeting all of these people sometimes they can blur and it can be difficult to remember everyone. What is the one sure fire way to not be remembered? Having a business c...

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ACA Tri-State Camp Conference 2014: On the Floor
Posted by nancy on March 20th, 2014 at 10:18 pm
New Takes on Old Traditions What's always fascinating about the trade show floor is the interesting mix of "old camp standards" (like wood kits and rocketry) and new age activities and trends. Be Gruvy...be Frocket-y...Be Clean Being safe from the sun has never been more stylish with cool sun-safe duds from Gruvy Wear, including this matching skirt and top. Campers can wear their hearts on their sleeves AND on their pockets. More than 100 variations on shirt pockets are the brain...

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ACA Tri-State Camp Conference 2014: Show People
Posted by nancy on March 20th, 2014 at 8:24 pm
There's an App for That! (And these folks created it.) Although technology is frowned upon at camp (so that kids can focus on fun, nature, and people!), innovative companies are creating ways to use technology to save time, money, and even lives. Some of our faves at this year's show: Michael Ambrose, M.D. is the Owner/Director of CampDoc.com, an electronic health record system that helps camp staff file and access camper information. Touro University Nevada's MS in Camp Administrati...

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ACA Tri-State Camp Conference 2014: Best of Show
Posted by nancy on March 20th, 2014 at 7:53 pm
Tales Around the Campfire: Write 2 Remember are creating their scrapbooks and life stories.No more boring and cryptic "letters from camp," thanks to this fabulous new company. Story telling has long been part of summer camp tradition, but these two teachers have taken it to a whole new level with a fun program that builds literacy skills. Kids don't even realize they are learning to write as they No blogs or tweets here! All of the stories are captured in books, vision boards, and other pa...

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ACA Tri-State Camp Conference: 2014 (It Ain’t Just Lanyard and Tents!)
Posted by nancy on March 20th, 2014 at 7:42 pm
Going to "camp" as an adult is certainly fun. Especially when the American Camp Association is located in Atlantic City. The vibe at this show is different from any other conference/trade show. It's a true "community" and the people are warm and welcoming. What's truly amazing is that the show is produced primarily by volunteers. It gives a whole new meaning to "let's put on a show!" Technology, "pop-up activities," personalized and cool camp fashion, and new twists on traditional games ar...

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Welcome a New Show Girl to the Floor!
Posted by nancy on November 6th, 2013 at 7:11 pm
There's a new show girl in town! I'm Gabby, a newbie to the show circuit. With the fabulous help and guidance of the original show girl, Nancy, I am starting to explore the world of trade shows and events - and I'll be sharing my experiences here with you! So far I have been able to walk the floors of the New York Small Businesses Trade Show and BizBash Idea Fest 2013, and I have to say it is wild and exciting out there! As Nancy says, strange and wonderful things happen at shows, and I will ...

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BizBash 2013 – Show People: Divas and Rock Stars
Posted by nancy on November 1st, 2013 at 7:40 pm
Smile For the Camera! With all of the new technology there was to offer at Biz Bash the biggest hits were oldies but goodies….photo booths! People love to ham it up for the cameras and nowadays there are so many ways to keep and share your pictures! Whosevent lets you email, facebook, or tweet your photos as the hard copy prints out simultaneously (@replies and #hashtags to the event are included in the posts….great for social media visability!).Motorbooth went high tech with the photo...

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